Daniele Asioli

Daniele Asioli

Associate Professor in Agri-Food Economics and Marketing
Department of Land, Environment, Agriculture and Forestry

University of Padua

Biography

Dr. Daniele Asioli is Associate Professor in Agri-Food Economics and Marketing at the Department of Land, Environment, Agriculture and Forestry, University of Padua (Italy), and Visiting Research Fellow at the Department of Agri-Food Economics and Marketing, University of Reading (United Kingdom). He also co-directs his family farm and works as a consultant for food businesses, governments, and institutions.

Before joining the University of Padua, he spent eight years at the University of Reading as Associate Professor and Lecturer, and four years as a Marie Curie Fellow at Nofima AS and the Norwegian University of Life Sciences (Norway). He has also held research positions at the University of Bologna and Ca’ Foscari University of Venice (Italy), Nofima AS (Norway), the University of Guelph (Canada), and the University of Arkansas (USA).

Dr. Asioli holds a BSc and MSc in Food Science and Technology from the University of Bologna, and a PhD in Agri-Food Economics and Policy from the University of Guelph (Canada) and the University of Bologna (2009).

His professional experience also includes roles as Project Manager for the Emilia-Romagna Regional Government and the Province of Ravenna (Italy), as well as one year as Marketing Manager in the Italian food industry.

He has contributed to several EU and national research projects. His research interests cover consumer preference elicitation methods, multivariate statistical techniques, food economics, policy and marketing, and innovative food products and technologies. Much of his work applies behavioural and experimental economics methods to address key questions in food and agricultural economics.

Dr. Asioli has published more than 50 peer-reviewed articles in leading scientific journals, including Food Policy, Annual Review of Resource Economics, Journal of Agricultural Economics, Applied Economic Perspectives and Policy, Journal of the Agricultural and Applied Economics Association, Trends in Food Science and Technology, Journal of Choice Modelling, Current Opinion in Food Science, Food Quality and Preference, Agribusiness: An International Journal, Q Open, and Food Research International, among others.

His work has been cited more than 3,500 times in journals such as Food Policy, Journal of Agricultural Economics, Food Quality and Preference, and Trends in Food Science and Technology, among others. Dr. Asioli is also a regular reviewer for numerous journals in agricultural economics and policy, including the American Journal of Agricultural Economics, Journal of Agricultural Economics, and Food Policy, as well as in food science, such as Food Quality and Preference and Trends in Food Science and Technology.

Interests
  • Behavioural Economics
  • Experimental Economics
  • Food Economics
  • Food Policy
  • Consumer Valuation Methods
  • Multivariate Statistical Analysis
  • Food Innovations
  • Food Technology
Education
  • PhD in Agri-Food Economics and Policy, 2009

    University of Bologna, Italy

  • MSc in Food Science and Technology, 2002

    University of Bologna, Italy

  • BSc in Food Science and Technology, 2000

    University of Bologna, Italy

Academic Affiliations

 
 
 
 
 
Associate Professor in Agri-Food Economics and Marketing
Sep 2025 – Present Padua, Italy
 
 
 
 
 
Visiting Research Fellow
Sep 2025 – Present Reading, United Kingdom
 
 
 
 
 
Visiting Scholar
May 2025 – Jun 2025 East Lansing, United States
 
 
 
 
 
Associate Professor in Agri-Food Economics and Marketing
Aug 2022 – Aug 2025 Reading, United Kingdom
 
 
 
 
 
Visiting Scholar
Aug 2024 – Sep 2024 East Lansing, United States
 
 
 
 
 
Visiting Scholar
May 2024 – Jun 2024 Wageningen, The Netherlands
 
 
 
 
 
Visiting Scholar
Jul 2023 – Jul 2023 Naples, Italy
 
 
 
 
 
Lecturer in Consumer Studies
Jan 2018 – Jul 2022 Reading, United Kingdom
 
 
 
 
 
Visiting Lecturer
May 2023 – May 2023 Dublin, Ireland
 
 
 
 
 
Visiting Lecturer
Jan 2020 – Jan 2020 Ho Chi Minh City, Vietnam
 
 
 
 
 
Visiting Lecturer
Jun 2019 – Jun 2019 Ås, Norway
 
 
 
 
 
Visiting Researcher
Jun 2018 – Jun 2018 Ås, Norway
 
 
 
 
 
Visiting Researcher
Jan 2017 – May 2017 Fayetteville, United States
 
 
 
 
 
Visiting Researcher
May 2014 – May 2014 Seoul, Republic of Korea
 
 
 
 
 
Marie-Sklodowska Curie Research Fellow
Mar 2014 – Dec 2017 Ås, Norway
 
 
 
 
 
Marie-Sklodowska Curie Research Fellow
Mar 2014 – Dec 2017 Ås, Norway
 
 
 
 
 
Post-Doctoral Fellow
Feb 2013 – Oct 2013 Ås, Norway
 
 
 
 
 
Post-Doctoral Fellow
Oct 2011 – May 2012 Venice, Italy
 
 
 
 
 
Post-Doctoral Fellow
Jul 2009 – Apr 2011 Bologna, Italy
 
 
 
 
 
Visiting PhD Student
Sep 2007 – Feb 2008 Guelph, Canada
 
 
 
 
 
PhD Student
Jan 2005 – Jun 2009 Bologna, Italy

Recent Journal Articles

Quickly discover relevant content by filtering publications.
(2025). Consumer Preferences for Gene-Edited Foods: A Review of the Literature and Discussion of Industry and Policy Implications. Journal of Agricultural Economics.

Cite Full text

(2025). Impact of different carbon labels on consumer inference. Journal of Cleaner Production.

Cite Full text

(2025). Mitigating hypothetical bias in choice Experiments: An in-depth review on the use of cheap talk. Journal of Choice Modelling.

Cite Full text

(2025). Online consumer research: More attention needs to be given to data quality. Current Opinion in Food Science.

Cite Full text

(2025). Personality matters in consumer preferences for cultured meat in China. Food Quality and Preference.

Cite Full text

Work in Progress

Teaching

Regular courses:

Institution Course City Country Date Level
University of Padua Research methods in economics: understanding decision making and consumer behavior to promote healthy choices Padua Italy 2025 - ongoing Postgraduate
University of Padua Lab of sustainability, markets, and enhancement of organic foods Padua Italy 2025 - ongoing Undergraduate
University of Padua Principles of Food Economics Vicenza Italy 2025 - ongoing Undergraduate

SEE ALL TEACHING >

Contact

  • daniele.asioli@unipd.it
  • Department of Land, Environment, Agriculture and Forestry (TESAF), University of Padua (UniPD), Viale dell'Università, 16, Legnaro(PD), 35020